Services

Working with Holly begins with a strategy session which includes a full review of your company history as well as a discussion of future goals. After that initial session, Holly arranges private consulting on an hourly basis planning the frequency and number of sessions based on your company’s plan for growth.

Ask Holly How offers services in these five areas of expertise:

Culture¹

Vision²

Profit³

Growth⁴

Systems⁵

Culture¹

Culture is the core of your company. It is the environment within which your company builds its strategic vision. Culture is felt. It is built with the purpose (why) and the values (how) and executed through your operations (systems) and initiatives.

QUESTIONS WE’LL ANSWER

Why does your company exist?
What are the actions your company will take to build its vision? How do you make unified strategic decisions?
How do you implement or change a company culture?
How do you operationalize your culture for growth?

FIG. 1

Vision²

Visioning is the act of long-term business planning. It begins in the future and paints a picture of what the company will become and the impact it will have on consumers, employees, and you, the founder. It is a backwards-engineered plan outlining the milestones you need to achieve to get from where you are to where you want to be.

QUESTIONS WE’LL ANSWER

Where is this business going?
What is your legacy or exit strategy?
What is the unified goal the team is working toward?
What are the milestones needed to achieve that vision over the next 1-3-5 years?

FIG. 2

Profit³

Financial freedom & security are key reasons entrepreneurs start their own business. This strategic planning focuses on how to create a business that supports your life. It encompasses personal budgeting, historical financial analysis, key number analysis and, creating financial projections

QUESTIONS WE’LL ANSWER

How much money you need to take from your business.
How much money your business will need to make to support you. How to use your values to set your projections.
What type of financial projections you’ll need to achieve to build you vision including the cost of building out an org chart, offering benefits, covering expenses, saving for emergency, etc.
Key numbers that are the building blocks to your financial projections.

FIG. 3

Growth⁴

This strategic planning is about turning your financial projections into a strategy for growth through marketing and sales planning.

QUESTIONS WE’LL ANSWER

Who is your market?
How do you stand out in a saturated market?
How do you choose platforms?
How to use your values to create messaging and connect to communities.
How do you create messaging based on your benefits with an emotional impact.

FIG. 4

Systems⁵

This strategic work is about building the systems you need to achieve your vision. This is the work that pulls you out of the day-to-day so you can focus on the bigger picture.

QUESTIONS WE’LL ANSWER